comScore Networks recently reported that 22 percent of Internet users, age 15 and older, visiting online personals sites in December 2006 were in France, followed by the British with 20 percent and the Americans with 13 percent.
In the U.K., the most popular site is DatingDirect.com (recently acquired by France's most popular personals site MeetIC) with 1.4 million U.K. visitors in December '06. Yahoo! Personals leads the category in the U.S., with 4.5 million U.S. visitors, age 15 or older. In addition, the only site included in the ranking of the top online personals sites in at least two countries is Match.com.
Top Personals Sites in the U.K. (Visitors Age 15+ December 2006 Home and Work Locations)
Web Properties Unique Visitors (000)
Total Web Users in U.K. (Age 15+) 29,788
Personals Category Total 5,836
DATINGDIRECT.COM 1,427
LOOPYLOVE.COM 960
GIRLSDATEFORFREE.COM 618
Match.com Sites 510
INTERRODATE.CO.UK 452
Top Personals Sites in France (Visitors Age 15+ December 2006 Home and Work Locations)
Web Properties Unique Visitors (000)
Total Web Users in France (Age 15+) 24,409
Personals Category Total 5,317
MeetIC 2,258
Easyrencontre 724
CAPFRIENDS.FR 369
2BECOME1-FR.COM 337
MSN Dating & Personals 299
Top Personals Sites in the U.S. (Visitors Age 15+ December 2006 Home and Work Locations)Source: comScore Media Metrix
Web Properties Unique Visitors (000)
Total Web Users in the U.S. (Age 15+) 152,350
Personals Category Total 20,555
Yahoo! Personals 4,153
Match.com Sites** 3,970
TRUE.COM 3,086
Spark Networks 2,504
SINGLESNET.COM 2,173
Source: comScore World Metrix
Note: Excludes traffic from public computers such as Internet cafes and access from mobile phones or PDAs and traffic from (other) sites powered by Match.com
Friday, February 23, 2007
Love Knows No Borders
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